Sunday, 13 September 2009

Analysis of students music video

Monster



The mise en scene used in the students work is very creative which would reach the level 4 criteria. The students have used the props and costume to match the genre. one of the costumes used is a red monster costume which creates some humor but also matches songs title. The main artist who is portrayed as a rock star is wearing conventional costumes such as skinny jeans and a has a funky hair style which immediately tells us the genre of the music video. Other props used is the instruments like an electric guitar and a band who are playing on drums which again conforms to the generic conventions and the level 4 criteria. the lighting also is used appropriately where at the beginning the artist is waking up from a drunken party and the lighting is very dim however we are still able to see wot is happening with in the shots. there is also use of a green screen which is highly risky however very creative.

The music video clearly establishes its target audience with the clear use of props and costume to create meaning. The use of an electric guitar tells us this is a rock related genre. The costume again is very conventional to the rock star conventions which the audience can clearly recognise. The narrative is original however could of been inspired by other professional rock music related music videos. The narrative clearly matched the performance and as a member of the audience i understood where the music video was taking me. There are good use of shot types used in the music video such as close-up to mid-shots to capture the artist performance and emotions. there also some low angle in the video giving the character celebrity status as if he n actual singer. It also gives him authority and puts him in the position of power cause his is meant to be centre of attention. The framing used is also good as most of the shot are relevant to what is happening in the narrative. The editing used was also very well used as the there was fast paced editing which matched the pace of the music and the upbeat tempo. the was alot cuts use and cross cutting from the actor in the monster costume to the artist portrayed as the rock star. This was important so that the audience knew what was happening with-in the narrative. Overall i would give this a level 4 as it used alot of creativity with costume and props which established its audience. The narrative was also very well planned as i was able to understand what was going on within the video, the editing was very well used as the use of cross-cutting where the camera switched from the monsters point of view to the rock stars view.

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